Marketing for energy healers, Reiki practitioners and sound healers
From a Reiki master who has run a wellness business too. You do the healing, we handle the marketing, and nobody burns out.
Why is marketing energy work different?
Because you're describing something people feel, not something you can show on a chart, and you can't promise a cure. Energy healing marketing has to explain the experience in a way that resonates with the people looking for it, without the woo scaring off the curious or the claims getting you in trouble.
I'm a Reiki master. I owned a crystal shop for five years and managed a wellness center before that. So you won't spend our calls explaining what a session is, why clients come back, or why "just post more" is terrible advice for someone who gives their energy to people all day.
Where it usually gets stuck
Too many offers. Sessions, packages, classes, attunements, circles, one-off workshops. We help you simplify so people know what to book.
Being invisible on Google. Most energy healers rely on Instagram and word of mouth. People search for Reiki, sound baths and energy healing near them every day, and your website should be there when they do.
Claims. Energy work is where health claims cause the most trouble. We write about how sessions feel and what clients notice, and we leave out anything that sounds like a cure.
How we work and what it costs
We start with a $350 consultation, credited toward your first month. Month one is strategy: offers, pricing, positioning and a written plan. Then we run the funnel every month. The essentials is $4,500 a month and full funnel is $6,500 a month. See everything that's included.
Want to go deeper? Read marketing an energy healing practice without burning out, or if you also do clinical work, marketing for the practice owner who has both protocols and crystals.
This is for you if
You're a Reiki practitioner, energy healer, sound healer, or intuitive guide and your practice has outgrown the DIY stage.
You give clients your full attention all day and then sit down at night to write captions. Not anymore.
You want marketing that feels like you, not like a hype-y launch formula.
You want someone who already gets the work, so you don't have to explain it.
What "full funnel" means
Here's what each part of the funnel looks like for an energy healing practice.
Ad spend, if we run ads, is separate and goes straight to the platforms.
1- Get found
People search for Reiki, sound baths, energy healing and intuitive readings near them every day. We make sure your website and Google Business Profile show up for those searches, and in the AI search tools that answer them.
2- Get remembered
Curious people need time and trust. We use email and blog posts that explain what a session is actually like, so they feel safe booking when they're ready.
3- Get booked
A simple set of offers, a website that feels like walking into your space, and booking that takes two minutes. That's what turns a curious visitor into a client.
4- Get client retention
Your regulars are your practice. Email keeps them coming back for sessions, classes and events, and gently reminds them to tell their friends.
What I help with
Offer cleanup so your sessions, classes and packages make sense
SEO for Reiki, energy healing and sound healing searches in your area
Google Business Profile setup and upkeep
Blog posts that explain your work without making claims
Email for workshops, circles and events
Social content you don't have to film
Launch support for classes, retreats and books
What's not included
Video production, photography, and content shoots
Logo and brand identity design
Talking to your clients for you: sales calls, intake, scheduling, support
Legal, medical, tax, or compliance advice.
Cold, stiff, impersonal relationship. I root for my clients irl.
We're a two-person team that's spent the majority of the last decade helping independent brands grow.
We work with concierge practices, cash-pay NPs, functional and integrative providers, therapists in private practice, wellness coaches, Reiki masters, sound healers, independent wellness practitioners, product and e-commerce brands, self-published authors, coaches, and retreat leaders. The people building something outside the insurance system, or running something private alongside it.
If you're tired of marketing advice that doesn't fit your work or your clients, you're in the right place.
Your marketing will require us to prioritize different parts at different times.
One month the priority might be rebuilding your website structure. The next it might be blog volume, or a custom landing page for your recorded videos, or fixing something dragging down your search visibility.
So, to be clear about what you're buying: your monthly fee pays for us running your funnel. We handle the strategy and implementation and whatever that requires along the way.
Tell me your priorities any time. Remember: you can be as hands on or hands off as you want. We know it takes time to build trust.
How we work together
Month one is strategy. We get clear on your offers, pricing and positioning while I get logged into your accounts. By the end of the month, you have a written plan.
Updates: What went out, what's working, what isn't, and what's next. Sent via email but we can chat about it there or via text or voice note or phone call. Have I emphasized enough yet that we are regular people and not anonymous corporate cubicle people???
Periodic reset. Energy shifts. You know that. I know that. And with that, goals change. Priorities change. We refocus and reprioritize if need be. YOU ARE HUMAN. we get it.
Start to finish, you get us. The people who know your business are the people running your marketing. Sometimes we call in peers to help with custom projects, but we always manage it and take responsibility for the work that is done by them.
Start with a consultation
Every partnership starts here. A paid consultation where we get into your business, tell you straight where the leaks are, and we give you an opportunity to do a vibe check.
Consultation cost: $350, credited toward your first month if we move into a partnership
Fill this out and we'll respond within 48 hours on weekdays with next steps.
Frequently asked questions
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Mostly through search, a clear website and staying in touch. People look up Reiki and sound healing near them, read about what to expect, and book when it feels right. We make that path easy and keep you present while they decide.
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Not safely. We write about how sessions feel and what clients notice, and we avoid promises to treat or cure. This is general guidance, not legal advice.
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Yes. Kelly is a Reiki master, owned a crystal shop for five years, and managed a wellness center. Card pulls available upon request.
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No. Social is one piece. Search, your website and email keep working when you log off, which is the whole point.
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The essentials is $4,500 a month and full funnel is $6,500 a month, with a six-month minimum. Every partnership starts with a $350 consultation, credited toward your first month.
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Yep, all over the US. Our work is remote and always has been, so where you're based doesn't matter. :)
What clients say